Pick your starting point

From visual identity to frame-by-frame planning. Explore the building blocks behind every animation.

Styleguide

Define the look & feel of your project

Storyboard

Plan every scene before it's animated

style guide

Before a single frame is animated, your video needs a visual language. A styleguide defines the look, feel, and personality of your project. This way every design choice feels intentional, consistent, and unmistakably yours.

tell your story through visuals that fit you

Already have a logo or brand colors? Great! That's the starting point. I translate your existing identity into a visual style made for video and animation, so your content looks polished and on-brand without starting over.

Your brand > animated

Showcase built up from the bottom:
Shula: from city to countryside. an online series

Shula, a city girl at heart, wanted to close the gap between city and rural life. A topic that could easily feel heavy, but in her hands becomes warm, funny and genuinely connecting.

The visual identity had to reflect that balance. The logo and icon capture the contrast between two worlds, while the broader design keeps things playful and bright — matching Shula's natural ability to bring lightness to serious subjects.

Delivered to client:

• Show logo

• Title logo light & dark version

• Intro sequence animated inlc. SFX

• Title card animated

• Title card MOGRT

• Lowerthird

• Written letter visual as MOGRT

• Colorscheme

• Typography

built from scratch

Shows, series, recurring content and much more

Some projects start with a blank canvas. For shows and webseries, I build a complete visual identity from the ground up: show logo, intro, lower thirds, and more. Every element designed to feel like it belongs in the same universe.

More projects with style guide examples

There's always more!

Nolost

Explainers & fully animated video's about human-oriented organisations.

witnesses of war

A show where people tell their personal stories about wars forgotten by the masses.

kitchen 'hacks'

A guide can also be about set dressing. This leans more into art-directing this kitchen hacks video production.

Storyboard

A storyboard is the blueprint of your animation — every scene planned, every transition considered. See how a rough sketch becomes the final frame.

customs and compliance can be exiting

Borderly helps businesses navigate the complex world of customs and compliance, think of them as co-pilots in international trade. Not exactly the most thrilling elevator pitch. So when it came time to animate their story, we leaned into that challenge: what if we introduced Borderly like a first encounter? A fresh brand, a clear mission, and an animation that finally makes compliance feel like something worth watching.

Borderly